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Approach
Every aspect of Mercury’s approach is designed to make our development process as positive as possible for our clients and to ensure the best website result.
| Phase I: Discovery: |
Determine Web Objectives Describe Business Processes Identify Target Audiences Recognize Current and Future Areas of Opportunity |
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| Phase II: Analysis & Planning: |
Initial Benchmarking Information Architecture Technology Systems Brand Integration Functionality Design and Content Parameters |
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| Phase III: Design: |
Incorporation of Business, Marketing and Branding strategies Creative Concept & Visual Design Graphical Interface Development Navigation and Ease of Use Systems Architecture Database Content |
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| Phase IV: Development: |
Application Component Development Integration of Legacy Systems Implementation of 3rd party Software Applications Search Engine Optimization Quality Assurance and UsabilityTesting |
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| Phase V: Post Launch: |
90 Day Warranty Period 3 and 6 month SEO Review Discuss Desired Future Initiatives |
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